Like many of you, my camera roll is a library of her silly quirks and soulful glances. Thousands of photos, each one a pixelated piece of my heart. For years, I searched for a way to celebrate that bond—not just with another photo in a frame, but in a way that felt closer, a part of my daily life. I wasn’t just looking for a custom product; I was searching for a way to translate a feeling into something tangible.
I wanted a tribute that was as elegant, subtle, and unique as the connection we share.

That is why I created It’s Finesse.
Our mission is simple: to transform your most cherished memories into wearable art. We go beyond simple personalization. I personally collaborate with our artists to capture the soul of your pet in a delicate, minimalist line. Each piece is then meticulously crafted in the USA, ensuring that the final tribute is not only beautiful but also of the highest quality.
This brand is a celebration of the unspoken language between us and our pets. It’s for every quiet morning, every welcoming bark, and every soulful look that reminds us of what truly matters.
Thank you for being here. We can’t wait to tell your story.

Mariana P. & Maya
Founder & Creative Director, It’s Finesse